Case study
For years, salons and clinics across the DACH region were stuck in outdated workflows. Anamnesis forms filled out by hand, compliance signatures stored in binders, treatments tracked in Excel sheets, and device maintenance noted on paper. The result: lost time, slower services, and frustration for both staff and clients.
The challenge was clear: create one platform that unifies it all into a simple, secure, and accessible solution.
It couldn’t just be software, it had to be a SaaS system: cloud-based, automated, and fully compliant with EU regulations.
The solution included:
- Brand identity – We designed a distinctive visual language around the Clientek owl – a symbol of wisdom, clarity, and trust. The identity had to balance seriousness (compliance, security) with warmth (user-friendly experience).
- SaaS product design – We built a cloud-based management platform that covers everything: reservations, treatments, device tracking and maintenance, and digital compliance signatures. All data is accessible in real time, from any device.
- UX/UI system – From dashboards to guest lists, device catalogues, treatments, and digital anamnesis forms, we created a consistent design system that ensures clarity and seamless navigation.
- Website presentation – A modern website that clearly communicates the SaaS model, showcases its benefits, and invites salons and clinics to transition into a paperless future.
- Digital assets & campaigns – Tailored visuals and campaigns for social media, targeting the DACH region. The focus was storytelling: moving from the pain of paperwork to the simplicity of Clientek.
- Custom logo illustration – turning his personal story into a striking visual symbol that bridges medicine and art.
- Modern website – designed to showcase his work, share his story, and make booking seamless.
This is how Clientek came to life: a platform that removes paper from the process and empowers salons and clinics to operate faster, safer, and more efficiently. A unique blend of compliance, automation, and design, Clientek is not just a tool, but a partner in digital transformation. With Clientek, the everyday complexity of managing treatments, devices, and compliance becomes simple, seamless, and digital. It’s more than software – it’s a SaaS ecosystem built to future-proof salons and clinics across the DACH region. By uniting automation with trust, Clientek enables professionals to focus on what matters most: delivering exceptional client care. Every feature, from digital anamnesis to automated compliance, was designed to replace paperwork with clarity and control. Clientek represents a new standard for the beauty and healthcare industry – paperless, efficient, and built for growth.
"It saves us hours every week and gives our clients a smoother experience."
Anja Civsa CEO & Founder, Eight Sense
Before Clientek, we were drowning in paperwork. From anamnesis forms to compliance signatures. Now everything is digital, fast, and secure. It saves us hours every week and gives our clients a smoother experience.
Anja Civsa
CEO & Founder, Eight Sense
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