Case study
When Reeinvent came to us, they already had the foundation of a strong tech company. But their identity felt limited – a single shade of blue, a static look, and a story that didn’t yet reflect where they wanted to go. With their ambition to become an AI-first company, it was clear that their brand needed to step out of its comfort zone and embrace a bolder vision.
The solution began with color, we introduced a fresh blue-to-purple gradient, symbolizing innovation, transformation, and the leap into AI. From there, we created the symbol, a forward-moving arrow that embodies growth, progress, and ambition.
But the rebrand was about more than visuals. Together, we structured their entire service offering, building packages that communicate their AI-driven approach with precision. We designed a new website with a clear journey, crafted social media campaigns, promo videos for their services. Each piece reinforced the new identity, bold, innovative, and future-focused.
Here’s what we did for them:
New brand identity – a fresh blue–purple gradient and a symbol symbolizing progress and upward growth.
Complete website redesign – showcasing their service offering aligned with their new AI-first positioning.
Promo videos and animations – produced to strengthen the new identity and tell the story in a dynamic, visually engaging way.
Social media campaigns – fresh post concepts and campaigns designed to extend the new brand identity and boost recognition.
Marketing funnels and service packages – strategically developed to generate leads and present their AI services in a clear and attractive way.
The result is:
A complete transformation. Reeinvent now stands with an identity that mirrors their ambition: modern, dynamic, and unmistakably AI-first. Their brand is no longer just a look, it’s a story of progress, a platform for innovation, and a symbol of their climb toward the future of technology.
"Working with them was more than just a rebrand
Ena Preljevic, CEO Bosnia and Herzegovina
“Working with them was more than just a rebrand. They helped us step out of our comfort zone and truly reinvent ourselves as an AI-first company. From the gradient colors and new logo to the website, videos, and campaigns, everything finally feels aligned with who we are and where we’re going. It feels like our brand is now telling our story for us.”
Ena Preljevic
CEO – Reeinvnet
BOLDLY RETHINKING BRANDS
SEITEN
LINKS
SOCIAL MEDIA
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